AD: Richie Kotzen for DiMarzio

Richard Dale Kotzen, Jr.
Richard Dale Kotzen, Jr.

The massively talented Richie Kotzen established himself on the rock guitar landscape with his self-titled debut in 1989. By ’93 when this DiMarzio ad was running, he had released a pair of additional solo albums and taken up the guitar mantle for Poison. That band issued the gold album Native Tongue and Richie appeared alongside Stevie Salas on The Electric Pow Wow that year. Scanned from Guitar World, September 1993.

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